South-East Asia IPR SME Helpdesk

Industry specific guides

IP Protection in South-East Asia for the Smart Cities Industry

Urbanisation is a never-ending phenomenon and by 2030 a further 90 million people are expected to have moved into cities across South-East Asia. Within this context, European SMEs tend to provide highly innovative niche solutions that only work in combination with a number of other interdependent technologies. This might require an SME to disclose its innovations to third parties, increasing the risk of copying if no measures for IP protection are in place before entering the respective market. It is crucial to establish a comprehensive IP strategy that considers all available forms of IP protection in order to minimise the risks associated with entering markets in South-East Asia. Check out this guide to build your IP portfolio in the smart cities sector in South-East Asia. 

IP Protection in South-East Asia for the Financial Technologies Industry

"Financial technologies" (Fintech) describes the use of technology to provide financial services. Fintech-related technology such as ride-sharing, digital payments, and e-commerce makes up a large proportion of this internet economy. In recent years a number of South-East Asian startups have become ‘unicorns’, and have combined value of more than USD 1 billion. The majority of these are fintech companies involved in app-based commerce. Because of the commercial benefits that IP rights (IPR) provide, IPR ownership can help attract investors. Investors will often see an IPR portfolio as an important part of the value of a company. Find out more about protecting your IPR when entering the South-East Asian Fintech industry!

IP Considerations in the Textile Industry in South-East Asia

The textile industry in South-East Asia has always been a rapidly growing industry sector. Together with the classic textile production, there has also been a growth in the use of technology by producers and suppliers of textile and finished goods in the South-East Asian market in recent years. This guide addresses different IP issues relevant for the textile Industry and its subsectors, such as textile machinery, yarns and fabrics, finished fabrics and brand apparel and accessories. This guide will present different and relevant types of IP for this industry such as patents, trade marks, copyright, trade secrets and industrial designs and will discuss how these IP rights shall be protected.

IP Considerations for the Manufacturing Industry in South-East Asia

Manufacturing is one of the key drivers of growth in South-East Asia, with more and more South-East Asian countries winning manufacturers over from China due to lower labour costs, rising domestic consumption and improving infrastructure. The South-East Asian region offers vast opportunities for EU SMEs that are looking to expand their presence in the region. In so doing, however, EU SMEs should be aware of the intellectual property (IP) risks that they will face when operating in this region, in particular with respect to the advanced technology that may be transferred to this region as part of the collaboration and joint venture with their local partners.

IP Considerations in the Cleantech Industry in South-East Asia - Updated in 2019

Rapid population growth and sustained economic growth in South-East Asia is exerting enormous pressure on the environment. In response, South-East Asian countries are embracing renewable energy, moving away from dated, fossil fuel-based energy solutions in favour of more sustainable technology. The cleantech industry is not only comprised of the renewable energy sector but also describes products and services that improve productivity or efficiency while reducing costs, inputs, energy consumption, waste, or pollution is thus gaining momentum in South-East Asia, paralleling the dynamic growth of the region. Find out more about how to protect your IPR when expanding your cleantech business to South-East Asia!

IP Considerations in the Medical Device & Healthcare Industry in South-East Asia - Updated in 2019

With the exception of Singapore, the medical device and healthcare industry in South-East Asian countries are considered as not very developed in comparison to markets in the United States, the EU, and Japan. For example, Vietnam, Indonesia and Thailand import more than 85% of their medical devices. Amongst many South-East Asia countries, local pharmaceuticals are not well trusted, making way for foreign players with strong brands to establish significant market share in South-East Asia. Find out more about protecting your IPR when entering the South-East Asian medical device and healthcare industry!

South-East Asia IPR SME Helpdesk: IP Considerations in Fashion, Design and Lifestyle industry

The fashion, design and lifestyle sector is a significant driver in South-East Asia’s (SEA) creative economy. The global fashion industry has traditionally been one of the most lucrative industries, with sales generated in the trillions globally. This is especially so in SEA, where it has been seen that consumers gravitate towards fashion and do not shy away from paying top dollar for luxury fashion products. Boost your IPR knowledge and protect your business with this industry-specific guide.

South-East Asia IPR SME Helpdesk: IP Considerations for the Creative Industries in South-East Asia

Creative industries are those having their origin in individual creativity, skill and talent, and which have a potential for wealth and job creation through the generation and exploitation of intellectual property. Examples include industries relating to art, design, music and media. Learn more about IP options for the creative industries in South-East Asia.

South-East Asia IPR SME Helpdesk: IP considerations in ICT Industry in South-East Asia

Information and Communications Technology (“ICT”) is considered to play a pivotal role in supporting regional integration and connectivity efforts between the countries in South-East Asia. The latest ASEAN ICT Industry Masterplan 2016-2020 aims to propel ASEAN towards a digitally-enabled economy that is secure, sustainable, and transformative and to enable an innovative, inclusive and integrated ASEAN Community . The ICT industry is one of the sectors presenting major business growth opportunities for EU SMEs in South-East Asia. 

South-East Asia IPR SME Helpdesk: IP Considerations for the Food and Beverage Industry

With higher disposable incomes, today’s consumers in South-East Asia are seeking healthier food and beverage choices. They tend to look for higher quality products, including those imported from overseas. This has opened up a range of attractive opportunities for European SMEs to tap into the consumption market of such a large region.

South-East Asia IPR SME Helpdesk: IP Considerations for the Automotive Industry in South-East Asia

The automotive industry in South-East Asia has exhibited robust growth over the last few years. According to the latest statistics from the ASEAN Automotive Federation, combined motor vehicle sales in 7 major ASEAN countries (Indonesia, Malaysia, the Philippines, Singapore, Thailand, Vietnam and Brunei) reached 3.16 million in 2016. More importantly, not only is ASEAN a vast automotive market, it is also a global automotive production hub, manufacturing on average 4 million motor vehicles and 9 million motorcycles a year for the past 5 years.