South-East Asia IPR SME Helpdesk


Helpdesk webinars feature a presentation and Q&A session with an ASEAN intellectual property and business expert. Click below to listen to the recordings of our previous webinars and learn more our upcoming ones.


Upcoming Webinars

[TBU] Webinar: Laos – What’s New in the IP Landscape? (Co-Organised with ECCIL)

1. Event Details: 
Event type: Webinar
Date: Wednesday 28 April
Time: 10:00 AM (CET) - 3:00 PM (ICT)
Venue: Online


2. Programme Synopsis:

Practical Information

Wednesday, April 28, 2021 - 11:00 to 12:00
  • Event city:


Location: Event source:

Past Webinars

Vietnam Joins the Hague System: What’s New in the Protection of Industrial Design?

On September 30, 2019, Vietnam became the 61st member of the Geneva Act (1999) of the Hague Agreement and 71st member of the Hague Union upon depositing its instrument of accession with World Intellectual Property Organization (WIPO). The Act will enter into force in Vietnam on 30 December 2019.

The Hague System for the international registration of Industrial Designs will then be available in 90 countries. The use of the Hague System can be considered to seek protection simultaneously in multiple countries by filing a single “international” application in one language and one set of fees. 

This webinar discusses how to use the Hague System to protect your industrial design in Vietnam. With Mr. Son Doan, External Expert of the SEA IPR SME Helpdesk Project and Managing Partner of IPMAX Law Firm.

Download the webinar presentation


Developing and Protecting Your FinTech Business in China and South-East Asia

FinTech (Financial Technology) is changing our daily lives in a way we have not seen before with mobile banking, cashless transaction, cyber connectivity and many other applications.

FinTech in China and South-East Asia is getting more and more important, attracting significant involvement from both tech giants and start-ups. With such a rapid transformation of the industry in these markets, FinTech businesses need to position themselves, find suitable development strategies and understand the importance of innovation to succeed and how to protect it. 

View this insightful webinar and learn more about FinTech industry and Intellectual Property (IP) in China and South-East Asia from our experts – Mr. Xavier Corman – Board Member of FinTech Belgium AssociationMs. Winnie Chang – Founder and Managing Director of OrionW LLC based in Singapore; and the two experts from China and South-East Asia IPR SME Helpdesk – Mr. Giovanni F. Casucci and Ms. Vanja Kovacevic.

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How EU SMEs in China, South-East Asia and Latin-America can take advantage of the Patent Cooperation Treaty (PCT)?

While patents registered in Europe, being territorial rights, have no legal effect in China and any of the countries in South-east Asia and Latin America. Through the Patent Cooperation Treaty (PCT) it is possible to seek patent protection for an invention simultaneously in several countries by filing a single “international” patent application instead of filing several separate national applications. View this webinar on PCT to learn more about the advantages and possible disadvantages of PCT.

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» Watch webinar recording


Vietnam's New Competition Law: What Businesses Should Know

Learn more about the new Competition law in Vietnam which came to force in July 2019. This webinar discusses the scope of the new Competition law, impacts on foreign businesses and tools given to IPR holders. Our speakers will be Mr. Tuan Phung, Managing Partner of VCI Legal - A member of EuroCham Vietnam Legal Sector Committee and Ms. Nga Nguyen, Chairwoman of EuroCham Vietnam IPR Sector Committee - External Expert of the SEA IPR SME Helpdesk Project. 

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» Watch webinar recording


Protecting Intellectual Property in Retail sector in South-East Asia

Southeast Asia’s booming economic growth have been attracting many investors in various industries, especially the retail sector. In the same time, the issue of protecting intellectual property has emerged as one of the top concerns of many companies when they plan to do business in this region.

What is the best way to protect your Intellectual Property in the retail sector when doing business in South-East Asia? What action should we take now?

This webinar will give you all the information you need to know about intellectual property protection, in particular, about trade mark protection, prosecution and enforcement in South-East Asia. You will also learn the best strategies to protect your trademarks and your business in South-East Asia.

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» Watch webinar recording